Food & Drink Ideation & Innovation


Food and drink innovation is a key part of creating disruptive, successful brands. Following an initial discussion and preparation of a Fact Finder to outline your idea, we’ll create an Innovation Workshop framework, precisely tailored to the specific needs of your project and use this to stimulate ideas and exploration, leading to clearly defined opportunities for further development.

Typically the content is visually rich comprising of graphics, charts and videos.

And in instances where clients have approached us with a desire to bring a food, drink or health product to market without a concept, we’ve worked together to identify appropriate opportunities for further exploration based on our bank of knowledge, research and expertise.

One such example is BoomBod, which has gone on to become one of the biggest brand successes of recent years with over 1 million units sold within the first six months of launch.

BoomBod 7 Day Achiever Pack & Shots
BoomBod 7 Day Achiever Pack & Shots

Visit their website to see more.

And take a look at Food Brand Strategist  for some insights into how we help clients launch new food and drink products.

If you’d like to explore how we can help, call or email to schedule a time to chat about your needs.

Call: +44 (0) 207 205 2998 or email today for an initial chat.