“It has been my privilege and pleasure to work with Eddie Stableford in constructing and expanding my brand. He was not only attentive to details but understood the intrinsic values of a brand. I was struck by Eddie’s sensitivity to various nuances and his awareness of the emotive dimension of food. His advice and work on creating my brand was invaluable. Frankly, I know that I could not have done it without his wise counsel.”
Ken Hom, BBC TV presenter and author.
“Eddie worked with me in taking my range of chutneys, marinades and sauces from the kitchen of the Michelin Star Tamarind Restaurant to the shelves of Sainsbury’s. He had a fantastic instinct for capturing and recreating the very essence of my products and worked tirelessly to authentically replicate them for retail. He was also great fun to work with.”
Atul Kochhar, Michelin star chef and investor.
“Eddie worked with us from day one on our crisp project.
He has an intuitive ability to tune in to consumer wants and did a fantastic job in shaping and delivering all the initial stages of work including strategy creation, consumer research, taste testing and brand concept evaluation.
He also played a key role in our packaging procurement and set an exacting standard for our launch range.
More recently he delivered the strategy, shaping and management of the re-design of our packs as we moved more significantly into mainstream retailing, ensuring greater standout whilst retaining all our key brand equities.
His enthusiasm, passion and energy is infectious and his knowledge of all aspects of the food and drink industry is exceptional. I thoroughly recommend Eddie to anyone looking for help in developing a new brand.”
Rod Garnham, Corkers Crisps.
“I worked with Eddie Stableford on a branding exercise for a new drinks product. Eddie has an unusual combination of experience and enthusiasm for innovative products in the food and drink sector. He’s a specialist who ensures that the right product appears on the right shelf at the right price and possesses hard-won insights into the categories. The work we did together was inciteful and thorough, proposing practical steps and solutions and identifying new markets and channels.
I would highly recommend his services to anyone who is looking to brand (or rebrand) in the food and drink marketplace.”
Paul O’Sullivan, Managing Director, NextRed.
“Eddie and I worked together on the launch of an English natural mineral water brand. He did a fantastic job creating the look and feel of the brand and product. In a very crowded and generic marketplace he designed a product that looked distinctive through use of shape and colour but was also efficient to manufacture, pack and distribute in bulk. This is no mean feat; the mechanics of production and distribution are often overlooked by brand designers to the detriment of the bottom line. Everywhere the product was shown feedback was extremely positive. I would totally recommend working with Eddie on brand development and strategy, his passion and enthusiasm for brands is complemented by his knowledge and experience.”
Brett Fleming – Jones, MD, Iceni Waters.
“Eddie is passionate about brands and a real expert on retail. His input was exciting, relevant, and made commercial sense for our organisation, across our product portfolio. He is internationally regarded and has also opened many doors for our company with potential clients and partners. I have also referred Eddie to a number of other businesses I work with, all of whom have had the same excellent experience. I would absolutely recommend him.”
Professor Vikas Shah MBE, CEO Swiscot Group and entrepreneur.
“Eddie is that excellent combination of a highly commercial manager together with strong creative insight which ensures the best results possible in an agency/business relationship. Excellent work and good ideas to help build the business were much appreciated and Eddie was great to work with.”
Andy Low, AJL Global Limited.
“Eddie is a very energetic and driven individual. He is entirely focused on delivering the best results for his clients. The work he did for me in a significant business to business project in the food and drink sector was nothing less than excellent. I often refer my clients to Eddie simply because I know he will deliver the goods. Eddie is very creative and very personable. His communication skills are the key to his success.”
Stephen Cook, Food Industry Export Consultant.
“Eddie worked with us and our VC partners and provided first-rate strategic input in shaping our sales focus and routes to market. He was also instrumental in helping us achieve our first retail listing in Sainsbury’s. He’s a hugely energetic guy who gives his all to his clients. He did a fantastic job for us and I’d highly recommend him.”
Karol Rzepkowski, Joint CEO, Johnsons Seafarms.