Corkers Crisps

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Corkers Crisps: Product concept, competitor and consumer research, initial manufacturing solution and packaging procurement. Fastest-growing crisp brand with national, multiple-retailer sales and listings with British Airways, Virgin Trains and Stena Lines – and probably in a pub or shop near you.

A phone conversation with Rod Garnham of Taylor Farms about a shortage of potatoes for good quality crisps sparked an idea and a few months later Corkers Crisps were born.

  • Opportunity identificaton.
  • Research and brand strategy.
  • Product range shaping and definition of flavours.
  • Preliminary manufacturing partner solution.
  • Creative briefing and design management.
  • Print management including nomination of suppliers.
  • Consumer focus groups to assess creative design concepts.
  • Production project management.
  • Strategic direction, creative briefing and design management of their brand refresh and updated packaging.
  • Fastest-growing UK crisp brand.

Take a look at Brand Acceleration for some insights into how I launch new food and drink products.

If you’d like to explore how we can help you, call or email to schedule a time to chat about your needs.

Ross Taylor of Corkers Crisps on BBC's Nadiya's British Food Adventure
Ross Taylor of Corkers Crisps on BBC’s Nadiya’s British Food Adventure

Call: +44 (0) 207 205 2998 or email today for an initial chat.