INNOVATIVE, DISRUPTIVE THINKING FOR YOUR FOOD, DRINK OR HEALTH BUSINESS.
Food and drink innovation is a key part of creating disruptive, successful brands. Following an initial discussion and preparation of a Fact Finder to outline your idea, I’ll create an Innovation Workshop framework, precisely tailored to the specific needs of your project and use this to stimulate ideas and exploration, leading to clearly defined opportunities for further development.
Typically the content is visually rich comprising of graphics, charts and videos.
And in instances where clients have approached me with a desire to bring a food, drink or health product to market without a concept, we’ve worked together to identify appropriate opportunities for further exploration based on my bank of knowledge, research and expertise.
One such example is BoomBod, which has gone on to become one of the biggest brand successes of recent years with over 1 million units sold within the first six months of launch.
Visit their website to see more.
And take a look at Food Brand Strategist for some insights into how I help clients launch new food and drink products.
If you’d like to explore how I can help, call or email to schedule a time to chat about your needs.